Exposure: A Samsung x Hulu Show
Art Direction / Production
Introducing Exposure, a reality competition show brought to you by Samsung where we find the best mobile photographer out there.
6 episodes, 8 photographers, and $250,000 on the line.
We oversaw production creating trailers, Times Square digital billboard, branded videos highlighting key features on Samsung phones, and social/digital ads.
View the series on Hulu, streaming now. Bonus content on Samsung Galaxy.
Made with BBH LA
The Show
Samsung Galaxy Ads
Times Square Digital Billboard
Samsung x Exposure Supercut
Galaxy Highlights
Each episode featured a different photography challenge. And each week, we were able to pull moments to feature a key aspect of the Galaxy’s camera.
Here were a few:
Samsung Galaxy Web Content
We created longer videos telling a brief story of the photographer and how they won that week’s challenge. Spoilers ahead.